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Please refer to these sample judging forms when completing your entry.

Campaign Categories  

1. Community Relations 
2. Reputation/Brand Management 
3. Events and Observances 
4. Public Service 
5. Public Affairs 
6. Marketing Products and Services 
7. Crisis Communications and Issues Management 
8. Internal Communications 
9. Investor Relations 
10. Multicultural Public Relations 
11. Integrated Communications
12. Most Effective Campaign on a Shoestring Budget 

 

 

 

 

Tactical Categories

 

13. Owned Media (Feature Stories and Editorial/Op-Ed Columns)
14. Podcasts and Webcasts
15. Websites  
16. Social Media 
17. Blogs 
18. Creative or Unconventional Tactics 
19. Press Kits/Media Kits 
20. Video 
21. Newsletters 
22. Brochures 
23. Magazines 
24. Special Publications 
25. Annual Reports 
26. Direct Mail/Direct Response 
27. Special Projects
28. Infographic
29. Speech Writing/Speeches
30. Photography 

 


 

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